When the first genetically modified crops were released in the 90s, consumers were fearful of a technology they didn’t understand,...
In this series, Talk data to me, we chat to leaders from the world’s biggest brands and agencies about how...
This week, The Forrester Wave™: Content Platforms, Q1 2023 went live! We looked at 13 key vendors and evaluated them...
You likely know that companies that put the customer at the center of everything they do outperform by a factor...
Building a business case can be daunting. In a time of economic uncertainty, having one quickly available is table stakes...
Mintel experts track the trending ingredients and new product launches, spotlight the trends affecting the market and its future growth....
In a world full of pollutants, concerns about sustainability, and the aim to carry zero-carbon footprints, green hydrogen is serving...
TikTok CEO Shou Zi Chew testified before the House Energy and Commerce Committee today amidst rare bipartisan agreement that the...
The rising cost of living is wreaking havoc with consumer spending habits. People are torn between wanting to go out...
All signs point to the COVID-19 pandemic being fully behind us: The Biden administration’s COVID-19 national public health emergency protocols...
Customer obsession isn’t a thing you do — it’s a way you run a business. It requires constant commitment to...
Hotspots brings you the Mintel Trends team’s top observations on product and service launches from around the world. From Starbucks’...
(With Victoria Manes) Obsession is a strong word. According to the Oxford English Dictionary, an obsession is an idea or...
BRAND ENERGY REBOOT In 2017, we introduced a seminal approach to understanding a brand’s performance: Forrester’s Brand Energy Framework. Based...
Even if you have a successful company, there’s no guarantee your business model will remain viable for long. So what...
This morning, I sat at the feet of HP CEO Enrique Lores as he kicked off HP’s Amplify Partner Conference...
On March 27, Apple announced the features that will be in the GA of Safari 16.4, after two beta releases....
What is Ramadan, and what role does food and drink play during this month? During Ramadan, Muslims do not eat...
The U.S. weight loss market has grown 16% from 2020, to $75 billion, recovering much of the ground lost to...
Digital strategy is a continual process of developing and refining a company’s approach to a fast-shifting landscape, one that requires...
When the first genetically modified crops were released in the 90s, consumers were fearful of a technology they didn’t understand,...
In this series, Talk data to me, we chat to leaders from the world’s biggest brands and agencies about how...
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