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The chief information officer of the Centers for Medicare and Medicaid Services expects the agency to move even its most...

ChatGPT has everyone talking, but the wider impact of artificial intelligence (AI) will expand far beyond any one tool, function,...

As one of the most popular loyalty programs in the world, the stakes for the Starbucks Rewards program are high....

That shrinking product on the shelf isn’t your imagination. It’s a money-making tactic. Products get smaller, but the prices stay...

In the last twelve months, “Risk Dashboards” became all the rage in cybersecurity with varied titles like “Risk Index,” “Security...

Truly digital firms have business models with technology at the core, and this technology is software. For such firms, software...

Happy Data Privacy Day, marketers! If you’re thinking “What’s that?” and “Why should I care?” … stick with me for...

Rockstar Demand & ABM Teams Deserve Recognition It sometimes may appear like organizations abracadabra growth when in fact, behind the...

On February 12, Super Bowl LVII will kick off in Arizona and if past viewership numbers hold up, over 110...

Cloud kitchens are platforms that offer a wide range of foods, drinks, and cuisine items intended for delivery only. The...

CMOs: You’ve made it to 2023. We know that fluctuating market signals have you mired in scenario planning around “economic...

Big news, people: GWI has partnered with Audiense, the leading audience intelligence solution. “So what?” we hear you ask. Well,...